You look at your site everyday, probably multiple times a day. What you see is probably very different from what other people see. Plus, how they interact on your site might be different then you think.
Peek User Testing is a free service that allows you to see what new visitors think of your site and how they experience it. The services has “a normal, everyday user test it (your blog) right away”. They record the user visiting your site and send you back the video.
How the Peek test works:
Head over to peek.usertesting.com and submit your blog URL (you could also test a landing page). Then, select whether you wan them to test your website, or the mobile version of your website. I recommend doing both.
They will ask you for your name, number, and email address to send you the video.
Submit your site and peek will send you a video of a person viewing your website (usually in a few hours to three days). The video is a visual and audio recording of someone visitng your blog for the first time. You can view this video from peek for more information on how it works.
Peek allows your 3 free tests a month.
The feedback you’ll receive from your test
Here are the four questions the viewer will be asked while visiting your blog:
- What is your first impression of this web page? What is this page for?
- What is the first thing you would like to do on this page? Please go ahead and try to do that now. Please describe your experience.
- What stood out to you on this website? What, if anything, frustrated you about this site? Please summarize your thoughts regarding this website.
- You are about to finish the recorded portion of the test. Please add any final thoughts before going on to do the written questions.
If you want more in-depth tests or want to target different audiences, you can check out usertesting.com for their paid services (I haven’t done this yet).
What to do with the feedback from your peek video.
Some of the recent adjustments I made in my redesign were based off of feedback given from my peek user tests. I learned that I needed to improve my reader’s experience by simplifying navigation and directing them to important pages on my blog that might interest them.
Everyone is going to experience your blog differently, so I definitely recommend utilizing all three of your tests close together. This will help you get a better overall picture of how new visitors view your blog.
Watch your video with an open mind and a desire to improve your readers experience.
Here are some things to analyze from your tests videos:
- Does your home page accurately depict the purpose of your blog?
- What did the reader to first on your blog, and is this what you want them to do?
- Is your blog easy to navigate?
- Is there anything you can adjust in your design to improve your readers experience?
- Is there any wording that could be improved to make your blog more clear?
You might not agree with everything the testers say, and that’s okay.
Have fun seeing your blog through the eyes of someone else. Use the information to improve your blog and give you more confidence in your blog design.
Photography by: Haute Chocolate style stock photography