I am super duper excited to announce today’s Pinner for my Interviews with Power Pinners series:
Sally of Sally’s Baking Addiction. I am a huge
stalker fan of Sally and her blog. If you ask me to bring a treat to a get together, it will most likely be a recipe from Sally’s blog. The last party I went to I made these delicious Peach Bars.
One time I was at a baby shower and took one bite of these cookies and accurately guessed they were Sally’s. I even talked about Sally and her blog in a sermon (talk/speech) I gave at church.
Sally blogs about delicious recipes, tips on how to use ingredients properly, and other baking techniques. Sally’s goal for her blog is to make “everyone reading feel like they can be a master in the kitchen.”
Sally’s Baking Addiction and Pinterest
Profile: Sally’s Bake Blog
What is your Pinterest Success Story.
I really noticed my Pinterest following increased when I began pinning more than just food. My blog’s Pinterest account is my personal Pinterest account as well and it’s been very exciting seeing my Pinterest following grow just from pinning things I genuinely love and am interested in like photography, wedding, style, hair, travel, home decor, etc
On average, what percentage of traffic to your blog comes from Pinterest.
Share one tip for bloggers wanting to be a successful pinner like you.
Pin often and pin a variety. People visit Pinterest for inspiration, so pin and share content that inspires you. Food you really, really want to make. DIY tricks that come in handy. Beautiful photography.
Two more tips: Pin long, vertical, eye-pleasing images for most exposure and use descriptions with keywords.
Do you or have you ever promoted pins? Was it worth it?
I never have. I personally don’t see the point in spending the money. Non-promoted pins go viral all the time.
Do you change the descriptions of pins before you pin them?
Sometimes. I actually find that when I write my own description, pins get more attention. For example “Pinning this because it looks SO good. Maybe for dinner this week.” OR “Gorgeous cupcakes for a birthday party!” OR “This looks like my new favorite cookie recipe!” When I have time to change the description, I do!
On average, how many times do you pin a day?
Oh gosh, this is embarrassing. I am always on Pinterest because I genuinely love it! Maybe 75 pins per day? I try not to go overboard. Though that probably sounds like it is overboard! It’s just so easy to pin and share things that inspire me. And my followers seem to love it.
Do you use a scheduling tool?
Viraltag– I love it. I use it for my own blog recipes. I have many boards and some of my recipes fit onto a handful of them, so Viraltag keeps me organized and my blog recipes fresh on Pinterest. Viraltag is so easy to use as well. As for pins from other blogs and sites on the internet, that’s all real-time pinning. I don’t typically schedule those.
When you publish a new post on your blog, what is your Pinterest routine/strategy for that post?
The day I post a new recipe, I upload a few different images of that recipe to Viraltag and schedule pins for a few months out. I schedule the pins for all the boards this particular recipe can fit into. I like to pin a mix of longer collage images as well as regular size images. I usually pin them to my quality, more popular boards first.
Do you mostly repin or do you pin from the actual website more?
A healthy mix of both! I don’t prefer one over the other and have never noticed more/less repins/likes doing one over the other.
What does your Pinterest day look like?
Whenever I have a free moment, I’m usually surfing Pinterest. It’s the easiest of the social medias to maintain and keep updated. I love spending time on it!
Takeaways for your Pinterest strategy
Descriptions are key. Looking at Sally’s top pins and her response to changing pin descriptions helped me realize that relatable, exciting descriptions can really help your Pins. Pinterest has this to say about descriptions,
The best descriptions make Pins more inspirational and also provide extra information so people can figure out if something’s right for them. They should mention the most compelling aspects of the Pin and inspire people to do something.” -How to make great pins
Go take a look at Sally’s pins for inspiration on writing great pin descriptions.
What did you learn from Sally’s Pinterest experiences?