This is a guest post by Amy of Amy Howard Social. She recently launched her new site and is here on blog ambitions to share 6 easy ways you can encourage social sharing for your blog posts!
Us bloggers spend a heck of a lot of time writing our blog posts. Am I right or am I right? However, just writing fabulous content isn’t enough. We must make our blog posts social media friendly and sharable. If you want to learn How to Get Your Blog Posts Shared on Social Media keep reading…
1) Write Great Content
The first step in getting your blog post shared is to write great content. Create in depth, lengthy blog posts; don’t leave anything out. Add audios, videos, strong images, and/or research to separate the text. For every single one of your blog posts, you should be able to answer the following question. What are my readers going to get out of this post? What is the takeaway? Why will they want to share this post? Being passionate about what you’re writing about will make this first step easy peasy!
2) Include Pretty Images
As most of us know, blog posts are all about pretty images. Every social media network from Pinterest to Instagram (especially Instagram) emphasizes visual content. That means each one of your blog posts should have an image that inspires your readers enough to share it. What makes an attractive image? Something that’s clean, professional and includes text that explains what your post is about. Please remember that people share content that reflects well on them. Make your images positive, inspirational, and educational. Need more info on blog photography? Check out this Launch Girls post on Blog Photography Tips & Tools!
You can also check out Kristie’s master list of Blog Photography Tips
3) Share first
This may seem really simple, but if you want your audience to share your content, you must share it first! On the day that your blog post goes live, share your article on ALL of your active social media sites. Share your article first thing in the morning and in the evening change up the wording and imagery to create a different look for your evening post. Sharing your blog posts first makes your content easy to find and promote.
4) Make Sharing Easy
Let’s be honest, we all like for things to be easy. This is especially important for your blog post shares. I highly recommend installing the Frizzly Plugin and Shareaholic plugins to your WordPress site. Frizzly allows you to share your posts on three social networks: Facebook, Twitter and Pinterest. Personally, I use this on my site. Download the Frizzly Plugin for your WordPress site.
Shareaholic makes it a snap for any website — big or small — to engage and grow their traffic, market their content, gain insights, and monetize their traffic, all from one powerful but easy-to-use dashboard. Place this plugin at the very end of your blog post. It will be an easy way for your readers to share your fabulous post! You can download Shareaholic here.
Kristie uses the Gensis Simple Share Icons to encourage sharing at the bottom of her posts here at Blog Ambitions.
These sharing plugins insert a call-to-action for readers and reminds them to share our content, or pin it for later. In this busy, crazy life we could all use gentle reminders like these, right?
5) Share Others’ Content
Another fabulous way to get your content shared, is to share other bloggers’ blog posts! If someone shares your content, you will more than likely remember and return the favor for them in the future. Social media is all about being social, so share content other than your own. Sharing is caring y’all and a great marketing strategy.
6) Comment on those shares
One last tip I have for you, is when someone shares your blog post, comment on the post and thank them! Acknowledge that you noticed their kindness and start a conversation with them. Building relationships with fellow bloggers will open the door for future collaborations and great friendships!
Recap! How to Get Your Blog Posts Shared on Social Media:
– Write Great Content
– Use Pretty Images
– Share First
– Make Sharing Easy
– Share Others’ Content
– Comment on Those Shares
Encourage your website visitors to share your content. This leads to more website visitors, which leads to more sharing. Use these strategies and give them the tools they need to make sharing as easy as possible.
I am offering a Social Media Weekly Planner over at Amy Howard Social, download it here! It will help you be more consistent in your social media postings.
So tell us, what are your tips for getting your blog posts shared on social media?
About the Author – Amy Howard
Amy is a social butterfly on a mission to help you rock your social media. Read her blog for more social media goodness. In addition to her blog posts, Amy also provides social media management and consulting services.